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Velvet Ribbon True Velvet Lip Colour

True Velvet Lip Colour

4.9
Rated 4.9 out of 5 stars
4.9 Stars (880 Reviews)

Classic, pillar-box red

Creamy, highly pigmented, velvet matte lipstick with a slight sheen, for a luscious and three-dimensional finish, with up to 10-hour proven wear*

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Product and Shade Description

A vibrant, classic, neutral/blue red. This is the one, universally flattering, pillar-box red that everyone needs - the sumptuous, velvet bow shade of Lisa’s dreams.

Saturated and highly pigmented lipstick with a beautiful, true velvet effect on the surface of the bullet which looks exactly like velvet. Creamy, hydrating, long-wearing and non-drying.

This Cruelty Free product is free from Parabens, Talc, Gluten, Fragrance, D6, and D5.

*Clinically tested for up to 10-hour long wear

NET WT. 3.5g / 0.12oz

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AWARD WINNING

Best Travel Makeup - Condenast Traveller Best of Beauty Awards 2024

Best of Beauty - ALLURE Best of Beauty Awards 2024

Lips & Nails - Skincare Anarchy Top Picks 2025


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As Seen On...

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Shipping

Lisa Eldridge True Velvet Lip Colour in Shade Velvet Ribbon block

Velvet Ribbon

True Velvet Lip Colour

 
“Lisa Eldridge has created the best matte lipsticks in existence.”
The Cut
 
“Lisa’s range of velvety lipsticks are some of the best you’ll ever try”
The Guardian
“So velvety, so plush and so intense in colour that you need to see it to believe it. One of the best matte lipsticks we’ve tried”
ES Magazine
“A truly special matte lipstick with a velvet finish that smooths on easily, fills lines and blurs the lips”
Into the Gloss

Experience the cult classic True Velvet

The ultimate, elevated matte lip

The saturated, technicolour formulation has a beautiful creamy texture, with a slight sheen that stops it from appearing as a ‘flat matte’. It’s so intensely pigmented that it’s easy to create either a one-swipe graphic lip statement, or pat on gently for a subtle, painterly lip stain” 

Lisa Eldridge

A magic trompe l’oeil effect… 

Texture taken from a dream

I once dreamt about a lipstick with a velvet fabric bullet, so set out to achieve just that. True Velvet has a velvet texture cast within the bullet itself, it’s so intense and visually exciting… It truly has to be seen to be believed”

Lisa Eldridge

Reviews

4.9
Rated 4.9 out of 5 stars
Based on 880 reviews
Total 5 star reviews: 809 Total 4 star reviews: 46 Total 3 star reviews: 19 Total 2 star reviews: 6 Total 1 star reviews: 0
97%would recommend these products
880 reviews
  • AG
    Anna G.
    Flag of United States
    Verified Buyer
    Reviewing
    Velvet Sorcery (True Velvet Lip Colour)
    I recommend this product
    What is your skin tone? Light Medium
    What is your skin undertone? Neutral
    What is your skin type? Combination
    Would you recommend this product to a friend? Yes
    What is your age group? 35-44
    Rated 5 out of 5 stars
    7 hours ago
    Love this color!

    I have been eyeing this shade for a while and finally pulled the trigger because I love the formula so much, I just cannot get enough. I’m glad that I did because it’s a mature, understanding kind of ****. Sorcery, indeed!

  • DT
    Diana T.
    Flag of Romania
    Verified Buyer
    Reviewing
    Velvet Dragon (True Velvet Lip Colour)
    I recommend this product
    What is your skin tone? Light
    What is your skin undertone? Neutral
    What is your skin type? Combination
    Would you recommend this product to a friend? Yes
    What is your age group? 25-34
    Rated 5 out of 5 stars
    Yesterday
    The most unique red shade

    I was eyeing this colour from the day that it launched, but I never prioritized purchasing it, as I am not a big red lip wearer. However, with the holidays coming up, I decided to get this shade and I am very happy with my choice! The True Velvet texture is so special, it makes your lips look amazing even if you have some dry patches. I tried many other lipsticks and I ca confidently say this texture beats them all. Velvet Dragon gives an amazing colour pay off and I love how versatile it is. You can build the colour up or get amazing coverage in just one swipe, it's up to you.

  • YM
    Yvonne M.
    Flag of Malta
    Verified Buyer
    Reviewing
    Velvet Ribbon (True Velvet Lip Colour)
    I recommend this product
    What is your skin tone? Light Medium
    What is your skin undertone? Neutral
    What is your skin type? Combination
    Would you recommend this product to a friend? Yes
    What is your age group? 35-44
    Rated 5 out of 5 stars
    Yesterday
    The perfect red

    I love velvet ribbon, apart from it being the perfect classic red, it has a long lasting formula which is comfortable, not an easy thing to achieve. I also love the packaging and the velvet texture on the bullet. I love it so much I have one for my personal collection and one for my professional kit 💋

  • J
    Joanna
    Flag of Poland
    Verified Reviewer
    Reviewing
    Velvet Cinnabar (True Velvet Lip Colour)
    I recommend this product
    What is your skin tone? Light Medium
    What is your skin undertone? Olive
    What is your skin type? Combination
    Would you recommend this product to a friend? Yes
    What is your age group? 25-34
    Rated 5 out of 5 stars
    3 days ago
    Finally a comfortable matte lipstick!

    For many years I have been avoiding matte lipsticks as all of them seemed to dry my lips, even after being very careful and cautious with my lip care. This one has amazed me with a truly lightweight and smooth formula. It still requires a good lip prep, as my lips have a tendency to dry out quickly, but the comfort of wearing this lipstick is like nothing I’ve ever experienced before. Truly a well formulated product.

    As for color (velvet cinnabar) - it’s my perfect red. I have always felt weird wearing red lipstick as all reds felt too strong and too vibrant. Velvet cinnabar is vibrant yet muted enough that I can still wear it as a statement lip and not feel like it overwhelms my features.

  • KC
    Katie C.
    Flag of United Kingdom
    Verified Buyer
    Reviewing
    Velvet Jazz (True Velvet Lip Colour)
    I recommend this product
    What is your skin tone? Light
    What is your skin undertone? Neutral
    What is your skin type? Combination
    Would you recommend this product to a friend? Yes
    What is your age group? 35-44
    Rated 5 out of 5 stars
    4 days ago
    The perfect lipstick

    I have always been a lover of lipstick but have been locked in a battle with red lipstick since the early 2000s - just when I think I’ve found the perfect shade, I discover that in the wrong lighting the colour looks off, or that the formulation isn’t delicious after all, but just the novelty of a new purchase. With Velvet Jazz however, I have finally won! The formulation is a dream - smooth as melting chocolate folding into idyllic layers - and there is nothing to say about the shade other than that it is perfection itself. I have other lipsticks from the Velvet collection and they’re all stunning, but Velvet Jazz has to be my favourite.

UK shipping:
Standard delivery free on orders over £35
Express delivery free on orders over £75

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