{"title":"Cool-Toned Pink Lipsticks","description":"","products":[{"product_id":"velvet-blush-true-velvet-lipstick-colour","title":"Velvet Blush (True Velvet Lip Colour)","description":"\u003cp dir=\"ltr\"\u003eDress lips in True Velvet Lip Colour, a decadently rich and indulgently matte lipstick that looks exactly like velvet. Soft, plush and luxurious, with a delicate, dimensional sheen.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eOne swipe saturates lips in creamy, highly pigmented colour with up to 10 hours of wear*. This is the matte that never feels flat - just light, non-drying and comfortable on your lips.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHAT ARE THE BENEFITS?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003eVelvet matte lipstick with a subtle sheen for a 3D effect.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003eRich pigment sets for up to 10 hours of wear.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003eKeeps lips smooth, hydrated and comfortable. \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003ePairs beautifully with \u003ca href=\"https:\/\/www.lisaeldridge.com\/collections\/enhance-and-define-lip-pencil?srsltid=AfmBOorp8QcB9jy91ci9_CXIGcFOWSIf0rQso80V4H9-v5oaFURTFaKS\"\u003eEnhance and Define Lip Pencils\u003c\/a\u003e for the full velvet lip experience.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHY LISA CREATED IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e“I once dreamt about a lipstick with a velvet fabric bullet, so set out to achieve just that. True Velvet has a velvet texture cast within the bullet itself. It’s so intense and visually exciting… It truly has to be seen to be believed.”\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e* Clinically tested for up to 10-hour long wear.\u003c\/p\u003e","brand":"Lisa Eldridge","offers":[{"title":"Default Title","offer_id":32904383070290,"sku":"FG100036","price":29.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2652\/6978\/files\/LIP_VELVET_BLUSH_PDP1_ALLURE.jpg?v=1774273222"},{"product_id":"velvet-blush-lightly-true-velvet-lipstick-colour","title":"Velvet Blush Lightly (True Velvet Lip Colour)","description":"\u003cp dir=\"ltr\"\u003eDress lips in True Velvet Lip Colour, a decadently rich and indulgently matte lipstick that looks exactly like velvet. Soft, plush and luxurious, with a delicate, dimensional sheen.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eOne swipe saturates lips in creamy, highly pigmented colour with up to 10 hours of wear*. This is the matte that never feels flat - just light, non-drying and comfortable on your lips.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHAT ARE THE BENEFITS?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003eVelvet matte lipstick with a subtle sheen for a 3D effect.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003eRich pigment sets for up to 10 hours of wear.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003eKeeps lips smooth, hydrated and comfortable. \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\"\u003ePairs beautifully with \u003ca href=\"https:\/\/www.lisaeldridge.com\/collections\/enhance-and-define-lip-pencil?srsltid=AfmBOorp8QcB9jy91ci9_CXIGcFOWSIf0rQso80V4H9-v5oaFURTFaKS\"\u003eEnhance and Define Lip Pencils\u003c\/a\u003e for the full velvet lip experience.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHY LISA CREATED IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e“I once dreamt about a lipstick with a velvet fabric bullet, so set out to achieve just that. True Velvet has a velvet texture cast within the bullet itself. It’s so intense and visually exciting… It truly has to be seen to be believed.”\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e* Clinically tested for up to 10-hour long wear.\u003c\/p\u003e","brand":"Lisa Eldridge","offers":[{"title":"Default Title","offer_id":40743800832179,"sku":"FG100136","price":29.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2652\/6978\/files\/LIP_VELVET_BLUSH_LIGHTLY_PDP1_ALLURE.jpg?v=1774273221"},{"product_id":"dreamy-damask-rouge-experience-refillable-lipstick","title":"191 - Dreamy Damask (Rouge Experience Refillable Lipstick)","description":"\u003cdiv class=\"OutlineElement Ltr SCXW216572149 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW216572149 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW99845055 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW216572149 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW81331021 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW216572149 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW216572149 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW99845055 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW216572149 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW81331021 BCX0\"\u003e\n\u003cp\u003eRouge Experience is a subtly luminous, crème lipstick with a soft-focus, lip-smoothing blur. \u003c\/p\u003e\n\u003cp\u003eThe luxurious refillable lipstick is housed in a truly elegant, mono-material, plastic-free, aluminium case. Infinitely recyclable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHAT ARE THE BENEFITS?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCrème lipstick with a soft, lustrous sheen.\u003c\/li\u003e\n\u003cli\u003eGlides over lips like silk.\u003c\/li\u003e\n\u003cli\u003eRefillable lipstick case that’s truly recyclable\u003c\/li\u003e\n\u003cli\u003eLip-smoothing blur softens the appearance of fine lines.\u003c\/li\u003e\n\u003cli\u003eDesigned to be personalised with etched initials.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWHY LISA CREATED IT\u003c\/strong\u003e\u003cbr\u003e“In an age of fast fashion and even faster beauty, I’m genuinely excited to introduce my Rouge Experience Refillable Lipstick. Five years ago, I made it my mission to create a beautiful, truly luxurious, everyday lipstick with a world-first, recyclable refill made entirely of aluminium… Designed to be used and loved every day, you can replace or swap your Rouge Experience Refill shades as and when you like, to suit your mood.”\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Lisa Eldridge","offers":[{"title":"Default Title","offer_id":55273405776248,"sku":"FG200104","price":49.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2652\/6978\/files\/DREAMY_DAMASK_REFILLABLE_LIPSTICK_ETCHING.jpg?v=1764928333"},{"product_id":"meeting-the-ex-velatura-balm-dewy-lip-and-cheek-stick","title":"Meeting The Ex (Velatura Balm Dewy Lip and Cheek Stick)","description":"\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eVelatura delivers a naturally enhancing, balmy, blendable wash of seamless colour to the lips and a healthy, sheeny flush to the cheeks.  \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003ePat onto lips and blend onto cheeks with fingertips for soft, buildable colour.\u003c\/div\u003e\n\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHAT ARE THE BENEFITS?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eDewy lip and cheek balm with a healthy, luminous finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBuildable, believable colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePerfect for on-the-go touch-ups.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBalmy, blendable, flush for a seamless finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHY LISA CREATED IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e“I wanted to achieve with makeup what painters achieve with the ‘Velatura Technique’ – also known as ‘Veil of Colour’ or ‘Glazing’. The technique involved applying a semi-translucent wash of paint, which allowed for translucency, so the under layers of paint showed through, resulting in realistic colour shift, luminosity and added dimension.” \u003c\/span\u003e\u003c\/p\u003e","brand":"Lisa Eldridge","offers":[{"title":"Default Title","offer_id":55450464780664,"sku":"FG200132","price":27.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2652\/6978\/files\/VELATURA_BALM_meeting_the_ex_PACK.jpg?v=1771252255"},{"product_id":"rose-madder-velatura-balm-dewy-lip-and-cheek-stick","title":"Rose Madder (Velatura Balm Dewy Lip and Cheek Stick)","description":"\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eVelatura delivers a naturally enhancing, balmy, blendable wash of seamless colour to the lips and a healthy, sheeny flush to the cheeks.  \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003ePat onto lips and blend onto cheeks with fingertips for soft, buildable colour.\u003c\/div\u003e\n\u003cdiv class=\"x_ms-outlook-mobile-reference-message x_skipProofing\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHAT ARE THE BENEFITS?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eDewy lip and cheek balm with a healthy, luminous finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBuildable, believable colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePerfect for on-the-go touch-ups.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBalmy, blendable, flush for a seamless finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHY LISA CREATED IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e“I wanted to achieve with makeup what painters achieve with the ‘Velatura Technique’ – also known as ‘Veil of Colour’ or ‘Glazing’. The technique involved applying a semi-translucent wash of paint, which allowed for translucency, so the under layers of paint showed through, resulting in realistic colour shift, luminosity and added dimension.” \u003c\/span\u003e\u003c\/p\u003e","brand":"Lisa Eldridge","offers":[{"title":"Default Title","offer_id":55450464813432,"sku":"FG200107","price":27.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2652\/6978\/files\/VELATURA_BALM_rose_madder__PACK.jpg?v=1771252345"}],"url":"https:\/\/www.lisaeldridge.com\/collections\/cool-toned-pink-lipsticks.oembed","provider":"Lisa Eldridge","version":"1.0","type":"link"}